State Swim underwent a full brand refresh which included a new website and social media marketing campaign. As the organisation has such a strong visual focus, we were required to build out a modern on-brand video & photo image library to “plug-in” to their marketing.
All skills in. Stills, video, underwater and above. The approach for this project was to divide and conquer so we could create all the content needed in the limited time we had with the kids and classes. The ability to quickly shift from stills to video, both above and below water, ensured that a beautiful image library was created in a compact amount of time.
State Swim’s marketing feels fresh, modern and perfectly matches the brand. The website is filled with personalised photos of their people and activities. State Swim also have a collection of specific videos to be able to communicate to their audience with.