21 Apr Marketing your business, selling a house… same thing

Interesting article in the paper recently (read it below) about the impact of the quality of photography on sales in real estate. Here’s the guts of the article…
  • 51% of Australians are frustrated when a listing has poor quality photos
  • 93% ignore properties that don’t disclose a price
  • 87% don’t bother with listings that don’t have an address
  • A high quality opening photo will attract a buyer immediately
  • It’s important to get the basics right
This is all very nice to know, but the lights came on when I realised that exactly the same applies to our businesses.
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10 Nov Promotional video for Curtin Ignition Program

We’ve recently completed a promotional video for Curtin Centre for Entrepreneurship to promote their Curtin Ignition program. Ignition is a week-long intensive program which prepares you for taking your idea to the business world. Our mission was to capture the heart & soul of Ignition, allowing potential attendees and sponsors to see the huge value of the program offers.
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02 Sep Fresh, modern and professional corporate headshot photography

We’ve photographed over 1000 corporate headshots in the past 12 months. Here’s what we’ve noticed…
  • The majority of people we photograph have an existing headshot that they are NOT happy with
  • People don’t want a stiff, boring corporate headshot, they want to look relaxed, likeable and at the same time professional
  • People would love a headshot that they are proud of and feel comfortable having out in the marketplace
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